I led a coordinated strategy across segmentation, planning, and delivery alignment to improve how Microsoft FastTrack identifies, scopes, and executes onboarding engagements. My work unified targeting logic, forecast planning, and resourcing transparency into a shared operating model now central to FY25 delivery.
Executive Summary
This body of work was developed and implemented without formal authority; I led through influence, delivered early wins, and built cross-organizational partnerships. By prototyping dashboards, authoring backlog-ready user stories, and reframing the team’s contribution in terms of revenue impact, I gained organic buy-in from developers and stakeholders. The resulting operating model was praised by senior leadership for its clarity and strategic foresight, and ultimately secured the team's renewal and operational scope for the next fiscal year.
- ➤Unified GTM Strategy: I replaced fragmented, reactive planning with a proactive, shared operating model.
- ➤Defended Team Value: I successfully mitigated organizational risk by reframing the CEM role around revenue growth and partner enablement.
- ➤Streamlined Execution: I reduced cross-training overhead and eliminated redundant playbooks, establishing a scalable foundation for future automation.